Marketing services.
Content Marketing
Relevant, eye-catching content is a foundation for marketing, But, a lot of companies don’t create enough, or lose consistency across channels. We look at your existing materials and identify trends specific to your industry before making recommendations—From new content creation to “refreshes” to template builds to activation and promotion.
Analysis & Reporting
Are you measuring the right things to prove your marketing is impacting ROI? We know how hard it is to convince stakeholders for marketing dollars. After an internal audit and full landscape review, we’ll help you develop a reporting structure and choose the right reporting platforms to make sure your marketing programs get the buy-in they need.
Digital Activation
Being optimized for and active on digital is critical for businesses to survive today. Why? Because your prospects and customers expect to find you there. We’ll analyze, build, and optimize your digital footprint across your website, social media, SEO, and email, ensuring consistent messaging and on-point branding across all channels.
Internal Policies & Trainings
Are your employees on social media? Do they know the current “rules” of the industry or possibly even breaking them? Or, are they not using social media to their full advantage as a SME or brand ambassador? We develop in-depth guides for employees as well in-person trainings to set employees up for success to be a face of the company.
Strategy & Tools Audit
Marketing doesn’t need to be hard. It doesn’t need to rely on complex automated platforms, content management systems, or tactics. We’ll review your current strategy and tools (or lack of) to recommend the best, and easiest, ways to execute marketing. We’ll create templates and offer trainings to set up the right marketing foundation.
Sales Enablement
Great marketing needs full support and alignment from sales teams to turn leads into opportunities and generate pipeline. We help to fully open the lines of communication between marketing and sales by creating sales enablement templates and marketing materials for strategic lead follow up, as well as internal communications tactics.